Starbucks will start giving away free music in an effort to get people to purchase even more in their stores.
The coffee company famous for being everyone’s “third place” will now expand their reaches further into the music world by going digital.
Earlier this month, Starbucks and Apple announced a partnership that will allow users of Apple’s iPhone and new iPod Touch to download songs playing in a Starbucks shop directly to their portable devices.
The coffee chain’s icon will light up on the iPhone or Touch whenever a user is within range of a Starbucks shop’s Wi-Fi signal. People with the devices — or a laptop with iTunes software — will also be able to use the signal for free to browse and buy other iTunes music.
The service will launch at 600 Starbucks shops in Seattle and New York on Oct. 2, then roll out in San Francisco in early November.
I love my Starbucks but I had a revelation this weekend. My new favorite drink is chai and I’ve been getting it more than coffee lately. My mother-in-law gave me a cardboard container of Tazo’s decaf chai syrup on Saturday night. You just mix it with equal parts milk and you’re good to go. She bought it for $2.99. I could make about a gallon of chai with the mix for almost half the price of a single venti chai at the ‘bucks.
Source: Starbucks to give away 50 million songs
Image Credit: Metroblogging New York City